By Alexander H.J. Otgaar,Leo van den Berg,Rachel Xiang Feng

commercial tourism provides possibilities, either when it comes to source of revenue and as a device of administration, for person organisations who open their doorways - and hence their neighborhood areas - to the general public. yet how can those possibilities be organised in a manner that permits either town and the firm to make the most? This ebook analyzes the stipulations for profitable commercial tourism improvement utilizing case reports of Wolfsburg, Cologne, will pay de l. a. Loire, Turin, Shanghai and Rotterdam, and makes astute strategies for towns and firms with objectives during this field.

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Industrial Tourism: Opportunities for City and Enterprise (Euricur Series: European Institute for Comparative Urban Research) by Alexander H.J. Otgaar,Leo van den Berg,Rachel Xiang Feng


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